


A man with great perseverance and passion for education makes the best kind of leader, and the man of Kek Lapis Warisan Sarawak Sdn. Bhd. is the epitome of that. Dr. Hj.. Hafeezi Datuk Abdullah is the legacy bearer of the company, a true home of culture in Sarawak. Through the strategic leadership and knowledge he gained from his tertiary education, he transformed what was once a homemade bakery of traditional layered cakes into one of the most prominent kek lapis companies in Kuching.
As the digital age advances, this talented Sarawak-born entrepreneur recognised that entrepreneurship needs to evolve. He began integrating Google and AI-centric marketing strategies to strengthen the company’s presence. His unwavering dedication to authenticity is one of the reasons why Kek Lapis Warisan continues to lead the kek lapis industry. Every flavour introduced is carefully crafted to ensure that each layer delights the taste buds of customers, one slice at a time. His mission is simple: to win hearts with every bite.
A key inspiration behind his journey is his mother, Datin Hjh. Rokayah binti Muhamad. She has been the heart of the original recipes and the driving force behind the warmth that shaped the early days of the business. Her love, dedication, and strength inspired Dr. Hafeezi to preserve and grow the family legacy, not just as a brand, but as a tribute to her vision and values.
Dr. Hafeezi’s success is not just rooted in business growth, but in his deeper mission: to educate and contribute meaningfully to society. For him, profit alone is not the goal. He aims to uplift cultural values and foster a sense of community. Just like the many flavours of kek lapis he innovates, he believes education is layered, rich, versatile, and meant to be shared. His efforts go beyond baking; he is also committed to promoting traditional Sarawakian craftsmanship by collaborating with local artisans and creating platforms for them to thrive.
One of Dr. Hafeezi’s strongest principles is valuing the people behind the brand. He firmly believes that without his dedicated staff, Kek Lapis Warisan would not be where it is today. He maintains an open-door policy, ensuring his team can easily reach out to him. Their well-being and contributions are at the core of his leadership. To him, success is not achieved alone, it is built together, layer by layer.
From tradition to technology, and from heritage to innovation, Dr. Hafeezi continues to lead with heart, purpose, and a deep respect for those around him. His journey is a powerful reminder that true leadership is not only about vision, it’s about staying grounded in your roots, lifting others as you grow, and always keeping the soul of the mission alive.